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Nonprofits
 BrightText offers nonprofits, trade associations and corporations an
enormously powerful means of engaging and mobilizing constituents and employees.
Our sophisticated web-service solution, which requires no integration to exist
on your web pages, provides you with an unprecedenteed means of generating
grassroots support on important issues.
Effective grassroots activism requires a network of supporters that you can
quickly mobilize in response to urgent issues. BrightText's user interface
allows the creation of multi-millions morphs of an advocacy letter in under an
hour. You can do this yourself, or, if you prefer, we can place our team of
award-winning BrightText writers at your disposal. We thus provide you
whatever you need to increase activist participation in advocacy campaigns. We also
provide you with unprecedented tools for Tell-A-Friend customization and
communication
 We understand the challenges that nonprofits of every size, trade
associations, public affairs groups and government relations executives face in
today's
competitive world. Engaging and retaining members and supporters, activating
legislative districts, facilitating advocacy actions, and empowering online
PAC donations are all areas where we can help. BrightText has enhanced
outreach efforts, sharply increased response rates among members, and has helped
grow organizations' membership lists. Activists become excited by the
possibilities inherent in this revolutionary -- yet intuitively easy-to-use --
technology. It provides opportunities that simply are not available using any other
tool or tool suite
Instant Integration
Because BrightText is cross-platform and cross-browser compatible, it is
visible to virtually everyone on the Internet. And because it can be made to
appear with the simple insertion of certain HTML tags, there is virtually no
integration necessary. Your current Internet pages remain as they are, with all
form elements intact, ready to send data into any pre-existing tool suite.
All of your tracking tools remain as well --no need for retraining or complex
IT switchovers.
The BrightText Advantage:
- A standard form letter turns instantly into millions of unique letters
- Phrases, words, and ideas come alive at the touch of a button
- Member response rates increase sharply
- Can appear on any standard HTML page - no need for additional server-side
processing.
- Functions as a superb standalone application
- Text output as emails, word processing documents, or faxes
- Integrates seamlessly into any existing tool suite. HTML form elements
remain unchanged, as does tracking data.
- Allows unprecedented fine-tuning in email marketing campaigns
- Flexible deployment options -- use it as a tool which you use to create
content, or let us provide the content as a service to you
- Cross-browser, cross-platform compatible
- Integrates into your current server configuration -- Windows, Macintosh,
or Linux
- Multiple output options
A Standard of Innovation
From its original conception, through every iteration of the product,
BrightText has been breaking new ground for advocacy organizations worldwide.
Product enhancements and upgrades occur on our server, so that there are no
roadbumps for your IT department. Any upgrades which might affect User Interface
are cleared by you before implementation, so there are no surprises for your
support staff. We help your organization continually improve communications,
both internally and with constituents. We work closely with our clients to
develop enhancements that fit your needs and incorporate best practices from
leading trade associations and public affairs practitioners for the benefit of
all of our clients. Our innovation keeps you moving ahead, and keeps your
constituents engaged.
The Support You Need
The technology experience of our clients varies widely from one group to the
next. To account for this range of expertise, our solution includes hands-on
support and training. Every client receives a dedicated account manager, as
well as access to our Professional Services team and extensive partner
network of industry experts, to help them make the most of their technology
investment.
A Value-Based Solution
BrightText understands the need to demonstrate value in every investment,
and consequently we have developed a solution that will save your organization
both time and money. Our simple user interface allows non-technical managers
and advocacy professionals to create and send messages, thereby obviating the
need for additional investment in technology support. Finally, because
BrightText takes care of all hosting and infrastructure requirements, you can
devote your resources to managing strategy and supporting the causes that are the
most important to your organization
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